Bulk SMS in Eastern Europe and How It’s Shaping Retail: Greece

Introduction Greece is one of the most modern nations in Europe, with an urban population of nearly 80%. Extensively developed and rich in infrastructure, the nation makes a prime target for businesses that wish to engage in SMS marketing. With the advent of smartphone technology, the growth in SMS marketing in Greece has been steady […]

The Effectiveness of Bulk SMS for Election Campaigns

The benefits of SMS for business are no secret. But one of its most useful applications is one that many probably haven’t heard of: election campaigns. That’s right—bulk SMS has proven to be an effective means of campaigning for a number of politicians. In fact, even in the last US election, both President Donald Trump […]