Ethiopia’s strategic location makes it a regional powerhouse. And with approximately 20% of the population now living in urban areas, the country continues to use its location to increase its overall development. Because of this, there are now more business opportunities than ever in the country. Even more importantly, however, is that this growing population […]
Read more7 Reasons You Need a Reliable SMS Gateway for Your Business
Posted onIf you’re a business owner, you may have considered using an SMS gateway for your business. You’ve seen others use them to great success, but you’re still not sold on whether or not SMS is right for you. In this post, we’ll tell you seven of the most important reasons why you need a reliable […]
Read moreBulk SMS in Africa: How SMS Is Shaping Up in Nigeria
Posted onNigeria has become one of Africa’s best-known success stories. With an urban population at nearly 50%, this African powerhouse is home to some of the most affluent in the region. This sprawling urban center is home to one of the largest customer bases in the area. This makes it great for businesses who are looking […]
Read moreCreative Ways to Engage Your Audience with Bulk SMS
Posted onAre you a business owner looking to take full advantage of bulk SMS to grow your marketing campaign and connect with a wider demographic of consumers? If so, then it’s time to find out how you can SMS creatively to engage with a broader audience. In this post, we’ll tell you some of the best […]
Read moreViber Messenger and Why It’s Quickly Shaping into an Important Business Channel
Posted onAre you ready to find out why businesses around the world are turning to Viber Messenger? In this post, we’ll tell you everything you need to know about this increasingly-popular social app and find out why it’s become one of the most important business channels of 2019. In general, Viber Messenger is increasingly favored by […]
Read moreBulk SMS in Cyprus
Posted onFor those looking to get into the bulk SMS market in Cyprus, it’s worth going over a bit of information. In general, Cyprus poses a great market for bulk SMS advertising, with several nationwide carriers and a high population of mobile phone users. Let’s take a look at some specific data concerning mobile phone use […]
Read moreHow Supermarkets Keep More Customers Engaged with SMS Marketing
Posted onOver the last few years, supermarkets have joined an increasingly large number of businesses that have turned to SMS marketing to keep customers more engaged with their services. With interactive opt-in features, these supermarkets are using bulk SMS strategies to effectively market to an interested and passionate demographic, thereby boosting sales and generating profits. […]
Read moreSell 18% More Real Estate with SMS Marketing
Posted onWith SMS marketing, real estate has never been easier. Gone are the days of endless phone calls, where you may or may not reach the customer on the other end. With data suggesting that 90% of text messages are read in the first five minutes, you can be sure that your real estate SMS texts […]
Read moreWhat is Transactional SMS and Why Does it Matter?
Posted onTransactional SMS refers to text message alerts that are sent the moment a customer makes a transaction or purchase. Unlike other forms of SMS, which are typically geared toward marketing, transactional SMS seeks to provide customers with immediate service following a customer-initiated event. What falls under the category of SMS? It’s simple. Say a customer […]
Read moreHow Airlines Use SMS Notifications and Marketing in Their Business
Posted onThe impact of SMS marketing on the airline industry has increased in certain years, with several airlines turning to the strategy to reach wider demographics and build stronger relationships with their consumers. Unlike marketing strategies of the past, which largely targeted consumer emails, bulk SMS notifications allow airlines to target the specific needs and desires […]
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