SMS Marketing Compliance: GDPR, Consent and Opt-Outs

What the law requires before you send marketing texts: valid consent or the soft opt-in, consent records, a free opt-out in every message, quiet hours and sender ID rules.
10DLC vs Short Code vs Toll-Free: Which US SMS Number to Use

10DLC, toll-free and short codes are the three registered routes for US business SMS. Compare registration, timelines, fees, throughput and fit, and see which one suits your traffic.